Knowing our users, anticipating what they expect from us, being close to them with the certainty of who they are and having the reassurance of human warmth and professional quality will allow us to offer everything they need to achieve their welfare. The aforementioned has always been an aim of the Sanitas International Organization.

Therefore, Colsanitas wanted to evoke this feeling and embodied it into an emotional advertising campaign, which has been promoted on radio, film, and television since August 2016.

We have worked on a company concept since 2015 in order to emphasize a strength which characterizes us with each of our users as "You Experts". This new campaign adds a very special element: Our purpose as employees with each and every person we serve and offer our services is to be able to say: "I know you".

Beyond what we provide in infrastructure and what we offer from our technological and business developments, this campaign appeals to the essence of what we are as a service company: human warmth and quality service. Our commitment is to seek what is best for others.