New Product in Peru
A new product was added to Peru's portfolio, in addition to the integral plans and Plan Sanitas (wide medical coverage and fixed copayments) in order to gain a greater share of the market dominated by insurance companies, which offer health insurance policies with a deductible percentage payment scheme on behalf of the users when using the services.
The new product was created thanks to a detailed study obtained from market information, our users, and the our provider's analyses with new variables; all of which permit formulating technical data sheets so as to classify medical institutions according to its cost-effectiveness.
Our affiliates, both from family and collective (regular) contracts, will continue to know their out of pocket expense because our deductibles are fixed and linked to the hospitality and complexity levels of the institution providing the healthcare service.
Concepts were introduced into the affiliate model which helps us capture, monitor, address, and control those pre-existing or chronic conditions which must be tended to according to Peruvian law, which is still being used to lay the groundwork towards implementing a healthcare model that introduce the concepts of: primary care, as well as, health promotion and prevention.
